Is Search Engine Optimization (SEO) losing its Luster?
Over the last couple months a few of my clients have asked me for my opinion on the future of SEO, particularly given the way that Google Now and various mobile apps present information to people in more compartmentalized, directed, and instantaneous ways. As I thought about it, and considered the many ways in which I use mobile apps on my phone or tablet, it occurred to me that SEO won’t fade away as some analysts have maintained, rather, what I believe will happen is that SEO will depend less and less on particular, static keywords, and more and more on the dynamics of a conversation or a dialog. In other words, in order to keep your content optimized, you’ll not just have to write up a page that uses the necessary keywords, but maintain a part of your site that can be easily updated and refreshed and used to interact with your clients, potential clients or critics.
Read MoreBuild a better website through WordPress
No matter what kind of content you’re creating, as long as you’re creating fresh content, you’re helping to boost the relevance of your website and already doing a lot in the way of search engine optimization (SEO).
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